Did you know that 83 percent of individuals interested in continuing education opportunities took an online course in 2013? Or that 68 percent of your learning audience is over the age of 40?* There’s a major shift happening in online continuing education, yet many organizations find themselves tied to an old way of thinking about their content, delivery, and audience. They fail to recognize it’s that very shift that demands a keen understanding of their users and how they prefer to learn.
Essential Advice: Know your audience.